Roger Road Accident and Prevention Organization(Roger RAPO), is a Rajkot based non-profit organization, and initiative by Roger Motors. ‘Roger RAPO’ – A Committed Voluntary Organization is working towards Road Safety & Accident Prevention since 2014. Ever since its inception, RAPO has been engaged in various accident preventive activities under its “Safer Highways” campaign. Roger RAPO Charitable Trust, came into existence with an idea to give back to society. Managing Director of Roger Motors, Mr. Kripalsinh Jadeja, who luckily escaped, thrice from severe car crashes; wanted to do something concrete for this field of road safety and making highways safer, and thus lead to this initiative of educating people about their safety and best practice to avoid accidents, in turn making highways a safer place. Roger RAPO has been working with the Government of India hand in hand to achieve their goal of accident-free highways and has been a significant contributor in the same. Roger Motors has won many national awards; with outlet chains in Gujarat and neighboring States. Roger Techssories, promotes and makes internationally approved and recommended safety gadgets and devices available locally. Life-saving, safety & comfort-related technical car accessories, which can save lives from accidents. Some of the offerings include; tyre pressure monitoring system (mandatory to install on all vehicles in Europe, America & other developed countries since 2007), nap sensor or night driving alert etc.